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The influences of advertising and other promotional activities on the market value of firms
- 제목
- The influences of advertising and other promotional activities on the market value of firms
- 저자
- 변혜영
- 발행일
- 2013-05-13
- 학회명
- AICCMM( 11th Annual International Conference on Communication and Mass Media)
- 개최국가
- 그리스
- 학회 개최일
- 2013-05-13 ~ 2013-05-16