한국외식산업에서의 회사 규모의 효과에 대한 연구

초록

The purpose of this research is to examine the effect of organizational size in the area of restaurant industry, As a theoretical underpinning, this research chose resource based view. For the data collection, this research adopted Korean restaurant companies. This study employed WISEfn database to collect the data. The study period is 2000-2016, and the number of restaurant firms was 25. This study carried out regression analysis instruments (e.g., ordinary least square, fixed effect, and feasible generalized square) to analyze the data. This study measured organizational size using the amount of total assets. This study also selected consumer price index and gross domestic product as the indicator of economic condition. The results indicated that the restaurants possessing more resources performed better under the more difficult economic condition. This study contributes to the literature by validating the argument of resoruce based view using Korean hospitality firms.

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