국내 CM시장의 지속적 발전을 위한 CM업체간 전략적 협력체계 구축 모델

초록

Despite of the overall downward in the construction industry, a size of the construction management market in Korea have been rapidly expanded from 10.2 billion won at 2001 year to about 220 billion won at 2005 year in figure of almost over 50-100% growth every year. However, many construction management expertises are worried about current abnormal CM market situations in view of legal, or non-legal aspects such as an excessive market share by one CM company, over bidding competitions between CM companies, lack of technical abilities, lack of CM specialists, and so on.This paper proposes to a model of the strategic coordination system between CM companies in Korea for continuous expanding and improving the domestic CM market, called as 'A Model of Strategic Alliance applying Partnering concept, SAaP' through applying a concept of partnering, joint venture and strategic alliance appropriately and selectively, based on the questionnaire survey about the current CM market situations.

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