지역방송의 콘텐츠 제작 활성화와 지역성 구현에 관한 연구

초록

Recognizing that locality-reflected content creation is essential for local broadcasting to make a contribution to the community, this study set out to search for ways for local broadcasting to fulfill the task fully. For that purpose, the investigator conducted interviews with ten researchers and practitioners of local broadcasting over two sessions. As a result, the locality that local broadcasting should implement in the digital age includes reflecting the interests and concerns of local residents and setting local agenda, implementing locality that overcomes geographical and spatial limitations, and providing content and information closely connected to local residents. The respondents also said that local broadcasting should create content on locally based programs, programs dealing with pressing local issues, and programs in the viewpoint of local residents in order to implement locality. The directions for local residents-oriented content creation include providing high-grade local information and programs that reflect the local features and the interests of residents. The ideal content that local broadcasting should offer includes news-based local information programs, local culture programs, and human documentaries.

키워드