스포츠이벤트 참가자의 심리적 프로세스요인과 참여만족 및 참여지속 의도와의 관계

초록

The purpose of this study is to demonstrate relationships between psychological process factor,participation satisfaction, and participation continuity intention among sports event participants. The subjects consist of 376 community sports club members who participated in 2010 Nation Life Sports Festival. The study examines the correlation relationship analysis and the multiple regression analysis. The results are shown below. First, there is a comparatively significant correlation between psychological process factor, participation satisfaction, and participation continuity intention. Second, psychological process factor affects on the subordinate factor of participation satisfaction. Third, the motivation among the subordinate factors of psychological process factor affects significantly to all the subordinate factors of participation continuity intention. Fourth, the relationship between participation satisfaction and participation continuity intention has a significant influence partially on each of the subordinate factor.

키워드