한류 문화관광객의 소비지출 구조에 관한 연구: 삼척시 방문 일본인 관광객 사례를 중심으로

초록

This paper reports the result of analysis on a survey of 100 Japanese tourists to Samcheok City to analyze structure of tourist expenditure in Korean Wave using multiple regression and frequency analysis. The survey identified that tourist expenditure varied by some tourist characteristics and the expenditures on transportation cost, food & beverage cost, lodging cost, shopping cost have an influence on the total expenditure. In the regional policy of tourism, local government have to systematically intervene in managing local tourism system in order to sustain and promote visitors for local tourism. Then the sustainability of environmental, economical, and sociocultural aspects in local tourism will be survived.

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