디즈니랜드 사례를 이용한 관광개발에 대한내국인과 외국인의 인식 차이

초록

This study examines the perception differences about the tourism development between local and foreigner. As the context, this study select Disney world resort. This study examined economic, environmental, and social aspects of tourism development. For the data collection, this research employed survey questions. The instrument of data collection is Amazon Mechanical Turk. The data collection period is 2017 April. This study chose the Disney land as the research domain. The target for this research is Americans and non-Americans. For the data analysis, this research used analysis of variance. The results of analysis of variance presented significantly different perception between local people and foreigner. The results indicated that local people are more skeptical to the tourism development with regard to the impression, economic benefit, culture preservation, and enhancement of living atmosphere.

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