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The effect of the visual dynamic affecting the focal attention and perceived risk on cause-related marketing advertising
- 양병화;
- 이정석
- 제목
- The effect of the visual dynamic affecting the focal attention and perceived risk on cause-related marketing advertising
- 저자
- 양병화; 이정석
- 발행일
- 2016-07-01
- 학회명
- the 6th International Conference on Covergence Technology 2016
- 개최국가
- 대한민국
- 학회 개최일
- 2016-07-01 ~ 2016-07-01