Does Country Attractiveness Matter in International Competition? The Case of Countries' Bidding to Host Major Sports Events

초록

A country's attractiveness is a factor in its success in many areas of international competition, such as encouraging international investment, but its impact on international sporting events remains unexplored. Using various measurements of country attractiveness, statistical tests of the proposition that a country's economic, social, and environmental attractiveness are correlated with its success in bidding to host international sporting events were conducted using data on the results of competitions to host 54 world championships in Olympic sports/disciplines from 1990 to 2012. The results presented here affirm the impact of country attractiveness on the success of bids to host such events.

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