THE EFFECT OFCAUSE RELATED MARKETING THROUGH SPORT TEAMS: THE ROLE OF THE IMAGE OF SPONSORING COMPANIES

제목
THE EFFECT OFCAUSE RELATED MARKETING THROUGH SPORT TEAMS: THE ROLE OF THE IMAGE OF SPONSORING COMPANIES
저자
홍석표
발행일
2015-08-26
학회명
11th Asian Association for sport management conference
개최국가
말레이시아
학회 개최일
2015-08-26 ~ 2015-08-26